In this issue:
- Blog post: Connectors, Connectors, Connector
- Webinar with DemandGen: Feb 23, 2012
- New feature: Smart Banners
- Online Marketing Summit Raffle Winner
B2B 2012 Trends Part 4: Connectors, Connectors, Connectors
Deeper connectivity and integration across existing and new platforms and tools will be critical to marketers, as they execute their marketing campaigns in 2012. Marketers, as well as their target users, touch many marketing, technology, social, enterprise application and enterprise communication platforms/tools every day. As you add new platforms, are you making sure they integrate well? Or are you creating more work for your marketers?
Save the date: [Webinar] Personalize Your Marketing, with Segmentation & Relationship Targeting, Feb 23, 10 AM PT/1 PM ET
Join Kwanzoo’s CEO, Mani Iyer, and DemandGen CEO, David Lewis, as they discuss tactics for personalizing marketing to the individual user, across marketing channels. Learn all about prospect segmentation inside email, on the web, social, display and mobile channels, and how to deliver the right message with relationship targeting.
Registration details coming soon.
New Feature: Easy A/B tests with Smart Banners
Kwanzoo announces smart banners for easy A/B testing across multiple banner ads placed everywhere. Banners supported in the following sizes: 728×90 Leaderboard, 468×50 ipad/android tablet, 300×250 medium rectangle, 320×50 iphone/android.
Run all the banner tests you want, with real-time campaign updates and analytics, and drive up your campaign ROI across channels.
OMS Raffle: We have a winner!
Kwanzoo is excited to announce the winner of our Online Marketing Summit (OMS) Raffle promotion. Congrats to Bernia Wheaton from Wellesley, Ontario, Canada for winning an all access pass to OMS’12 in San Diego, Feb 6-9.
Kwanzoo will be at OMS & we’d love to meet you there. Our CEO, Mani Iyer, is speaking on a panel dedicated to video, mobile, content, and search marketing success stories on Day 2 (Feb 8th) at 2 PM. You can still buy tickets for the premier online marketing education event.
Lastly, we would like to wish you all a very happy 2012!
Regards,
The Kwanzoo Team